Apophenia Ltd. is
a brand
design firm
native to hypertext.
Hypertext — The enhancment of documents using interactivity, multimedia, and non-linearity.
Write to us at
inquiry@apophenia.ltd.
Our Design Philosophy
- Good work is immediately salient.
- Prioritize durability and ownership.
- Infrastructure must be invisible.
- Human minds are vital to beauty.
Our Beliefs About the Web
- A website is a hypertext business card.
- The web is a hypertext rolodex.
- Hypertext is the sublime.
What to Expect
If you chose to work with us, you can expect a specificity to your tastes and a sophistication of execution.
Our work will become your property, it will be low-maintenance, and durable. Future alterations and a continued partnership is welcome, but will scarecely be necessary; i.e. The front-end of your website will be effortless to alter.
Your brand and aesthetic, will be unambiguous, and feel timeless.